Overview
Pricing Intelligence Dashboard
Northfold Beds · Cost Files · Loading...
Total SKUs
–
Loading...
Avg Cost Price
–
Ex-VAT supplier price
At 40% ROS
–
Avg sell price ex-VAT
Margin Analysis
Live
Run analyser for full report
Quick Price Calculator
Live
40%
Cost Price
–
Ex-VAT
Sell Ex-VAT
–
40% ROS margin
Sell Inc-VAT
–
Customer-facing price
Collection Breakdown
Loading
| Collection | SKUs | Avg Cost | Coverage |
|---|
Margin Health Snapshot — northfoldbeds.co.uk
Live data
Green = 40%+ margin · Amber = 25–40% · Red = below 25%. Run the full Margin Analyser for all matched products.
Loading margin snapshot…
Shopify
Sales Dashboard
Product sales performance from your Shopify store
PERIOD
Total Revenue
–
Units Sold
–
Products Selling
–
Avg Selling Price
–
DAILY REVENUE
Step 1
Upload Cost Price File
Drop any supplier Excel file — map the columns, then import to the database
File Upload
Uploads are switched off in this demo
In the live tool you drop in any supplier price list, map its columns and import it. Four suppliers are already loaded below.
XLSX
Loading product count...
Stored Suppliers
Loading
Tool 1
Competitor Benchmark
Paste any Shopify competitor's products.json URL — instantly compare their prices against your cost price and website price
Competitor URL
Shopify stores only
Works with any Shopify competitor. Paste their store URL below — the app fetches their full product catalogue and matches against your supplier cost files using SKU codes. This demo is pre-loaded with a fictional competitor, Slumberwick, which stocks some of the same dropship frames, mattresses and kids' beds as Northfold.
🏪 Competitor prices:
Enter a URL to check cache
40%
Results Summary
Awaiting fetch
Enter a competitor URL and click Run Benchmark
Tool 2
Website Margin Analyser
Live match of each supplier's cost file (or your workshop build costs) against northfoldbeds.co.uk — true net profit margin per SKU
Margin Analysis — Live Results
● 40%+ Strong
● 25–40% Adequate
● <25% Low
🌐 Website prices:
Checking...
🛒 Sales data:
Checking...
Select a supplier and click "Analyse Margins" to calculate net margins
Google Ads Campaigns
Performance overview across all active campaigns
Period:
Google Ads
PMax Shopping Performance
Product-level Google Shopping metrics from Performance Max campaigns
Shopping Products
Awaiting fetch
Pick a date range and click Load Products.
Google Ads · PMax
Worst Performers
Products spending budget with poor or zero return — review and exclude from campaigns
Load Data
Awaiting fetch
Google Ads · PMax
Ad-Active Products
Products currently running in Google Ads Shopping, grouped by parent product. Click a row to expand variants.
Awaiting fetch
Shopify · Google Ads
All Products
Full Shopify catalogue with Google Ads performance overlaid. Products not running in ads show — for ad columns.
Awaiting fetch
Google Ads
Best & Worst Performers
Top 10 and bottom 10 products by ROAS from your PMax campaigns (min £10 spend)
Load PMax data to see best & worst performers
★
No data loaded yet
Select a date range and click Load Performers
Shopify
Returns & Refunds
Refund data by processing date — when money was actually returned
PERIOD
Total Refunded
–
Units Returned
–
Return Rate (Value)
–
of gross revenue
Net Revenue
–
sales minus refunds
DAILY REFUND VALUE
Ahrefs
Backlink Profile
Domain authority and backlink metrics — refreshed automatically once per month
Loading...
🔗
No data yet
Click Refresh Now to fetch your backlink profile from Ahrefs
AI Analysis
Claude analyses your live data and generates a performance report
Period:
Configuration
VAT & Preferences
VAT Settings
Website Target
SEO Visibility Index
Weekly organic search visibility compared to competitors
Visibility Index Over Time
Visibility data loads automatically each week.
Current Visibility Index
No data loaded.
Google Merchant Center
Disabled Products
Variants paused via this app — not serving in any Shopping campaign
GMC Supplemental Feed
Register this URL as a supplemental data source in Google Merchant Center → Products → Data sources. GMC will re-apply
pause: ads after every Shopify sync, eliminating drift.Google Merchant Center
Feed Health
Product approval status and feed issues from Google Merchant Center
Total Products
–
Approved
–
Disapproved
–
Pending Review
–
Approval Rate
–